What content is most popular? (mobile)

This guide will show you how to run a custom report to let you know exactly how many views each piece of your content has had on mobile, in any given time period.

In your Google Analytics account, click on ‘Customisation’, then on the ‘New Custom Report’ button:

 

In the next screen, you’re going to choose a metric and a dimension for the report. Click on the blue ‘add metric’ button and search for ‘screen views’ – click on screen views when you see it appear in the drop-down:

 

 

Now click on the green ‘add dimension’ button and search for ‘screen name’ and click on it when it appears in the drop-down:

 

 

Now click ‘Save’ and your report will be displayed. The first thing you’ll want to do is select your date range at the top-right of the screen. You’ll see a graph, and below it, you’ll see each of the screens in your app, with the number of screen views for each piece of content. Remember, it’s only showing the screen views for the selected date range.

If you want to find out how many views a specific screen has got, simply search for it in the search bar.

 

 

At the top of the screen views column, you’ll see a total amount of screen views for the date range selected. However, if you want the true total, you’ll need to add this to the total amount of page views for the desktop version of your app, as they are counted separately in Google Analytics.

To see how to run a similar report for seeing desktop page views, click here.